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ENVIRONICS ANALYTICS NAMES CLEANLIST 2017 PARTNER OF THE YEAR

Toronto, November 21, 2017 – Environics Analytics (EA), one of North America’s leading marketing and analytical services companies, has named Cleanlist its Partner of the Year for 2017. At EA’s recent 11th Annual User Conference, EA President and CEO Jan Kestle praised the organization as “an extraordinary partner” that worked to improve the quality and speed to market of data hygiene and contact data products. 

EA has been working with Cleanlist since November 2016, when it formed a strategic alliance with the London, Ont.-based company. Since then, EA customers have gained access to best-in-breed data quality services and contact data, which includes the more than 15 million households in Cleanlist’s ResponseCanada™ compiled database, as well as more specialized lists for prospecting, verification and research. At the same time, Cleanlist customers have received increased access to select EA data, including the PRIZM5 segmentation system, as enhancements to its consumer lists.  

“Today’s companies need data that is high quality, clean and comprehensive to make decisions and solve their business challenges,” says EA’s Kestle. “Our partnership with Cleanlist has helped us deliver broader solutions for our clients by collaborating with a company that shares our commitment to rigorous methodologies and quality products.” 

Jeff Bisset, the president and co-founder of Cleanlist, thanked EA for the award. “We’re honoured to be recognized as Partner of the Year by Environics Analytics,” says Bisset. “At Cleanlist, we believe that great analytics combined with great contact data provide the ultimate solution for marketing challenges. We’re gratified that our collaboration is helping our clients gain deeper insights to help their customers.” 

The Client of the Year award was presented at EA’s annual user conference, which this year attracted nearly 700 participants representing a variety of industries including not-for profit and public sectors. With a theme of “Analytics In Action: Informing Decisions, Achieving Results,” the day-long event featured 16 client case study presentations, a keynote address by public opinion researcher Michael Adams on “Canada in the Age of Trump and Brexit,” and demonstrations of data-based business intelligence tools, such as EA’s popular PRIZM5 segmentation system and the newly enhanced ENVISION5 analytics platform.

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About Environics Analytics

The premier marketing and analytical services company in Canada, Environics Analytics helps customers turn data and analytics into insight, strategy and results. EA offers the full range of analytical services—from data supplier to strategic consultancy—and provides over-the-counter reports, purpose-built software-as-a-service and a wide variety of modelling approaches. Its team of quantitative marketers, modellers and geographers are expert at helping organizations identify their business challenges, develop data-driven solutions and achieve success along every phase of their analytics journey. EA is a member of the Environics group, a unique alliance of companies dedicated to providing intelligent research, analytics and communications. To learn more about Environics Analytics, please visit environicsanalytics.com

 

About Cleanlist

Cleanlist is Canada's largest supplier of Canadian contact data solutions, providing more services and more ways to access them than any other provider in Canada.

Organizations worldwide, of all types and sizes, rely on Cleanlist to help them acquire, retain and grow relationships by acquiring and maintaining better contact data.

Cleanlist is a division of Interact Direct Marketing, Inc., a private Canadian corporation founded by its President, Jeff Bisset, and VP Research & Development, Paul Jensen. The company has a long history of leadership and innovation in database marketing and one-to-one communication solutions. Its offices are located in Ottawa and London, Ont., and all of its databases and processing operations reside on Canadian soil.